Companies in a Digitised Landscape. Can design thinking process contribute to success?
Without customers, for-profit organisations lose their purpose of existence. The process of digitisation further forces companies to continuously innovate and create a captivating customer experience (Robosoft Technologies, 2019). People, in particular employees, are challenged to use their skills in new, unpredictable ways to create human-centric innovations (Shute & Becker, 2010). However, being faced with […]
Companies in a Digitised Landscape. Can design thinking process contribute to success? Read More ยป