*summary 1. what are main characteristics of DAII? -focuses on the articulation of discourses through institutional apparatuses and institutional technologies -concentrates on the sites of production and audiencing in their social modality -pays more attention to powerful discourses that saturate institutions and apparatuses to produce their subjects, than to visual images or texts itself. 2. …
Category: Summary
Elliott : Starbucks and Coffee
Elliott(2011), Consuming caffeine: The discourse of Starbucks and coffee cross-cultural consumption: (symbolic) goods are often produced in one country and consumed in another. all cultures transform or renegotiate the meanings of imported goods to fit a local context coffee – transborder communication
Rose: Discourse Analysis I
*Rose(2001), Visual methodologies: An introduction to researching with visual materials. (Chapter 6: Discourse Analysis I) 1. Introduction -discourse :(Foucault) groups of statements which structure the way a thing is thought, and the way we act on the basis of that thinking. A particular knowledge about the world which shapes how the world is understood and how …